Mazda Teams With Isuzu For Next Pick-Up

by under News on 12 Jul 2016 01:17:45 PM12 Jul 2016
Mazda Teams With Isuzu For Next Pick-Up

Both Mazda and Isuzu have entered into a partnership that will lead to the next-generation of pick-ups from both companies, using strengths and expertise gain from each. By that line of logic, could we either see a BT-50 made by Isuzu or a D-Max with the plush interior of a Mazda?

Not much is known right now about the timeline to which we can expect these new-generation pick-ups, but Mazda is likely the one that stands to benefit the most here since it’s BT-50 long overdue for an update and Isuzu seems to have struck a chord with its proven formula for durable, no-nonsense, affordable approach.

Mazda Teams With Isuzu For Next Pick-UpMazda Teams With Isuzu For Next Pick-Up

The agreement also reinforces the relationship between both Japanese automakers as the more than decade-long association involved Isuzu producing Mazda trucks for sale in the Japanese domestic market.

This new collaboration will only put a new spin on that arrangement as the next D-Max will likely serve as a base for Mazda to then craft their own individual vehicle, much like Renault is doing with their Alaskan pick-up which uses the Nissan NP300 Navara as a base. Soon Mercedes-Benz will also use the Nissan ute to support its own initial pick-up roadmap.

Mazda Teams With Isuzu For Next Pick-UpMazda Teams With Isuzu For Next Pick-UpMazda Teams With Isuzu For Next Pick-Up

This announcement comes at a time when Mazda’s pick-up offering is a point where its future remained uncertain for many months now. Isuzu had also previously agreed to collaborate with General Motors two years ago, which would lead to a new breed of Chevrolet Colorado built alongside the next D-Max. The second-generation Mazda BT-50, too, can trace its genealogy to the Ford Ranger.

Mazda also plans to use their next pick-up to increase sales in key countries where pick-ups are widely used such as Australia and certain South East Asian countries while also being open to a worldwide expansion into new markets that have broadened to the notion of a pick-up truck as a viable alternative to a passenger car or SUV, thanks in part to the BT-50’s rivals such as the Ford Ranger, Mitsubishi Triton, and Toyota Hilux. They do not, however, have any current interest in selling it in North American markets.

For more on Mazda or Isuzu vehicles, including pricing and specifications, check out our Showroom.

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