The first shipment of the 2016 Ford Mustang has arrived in Australia.
The first shipment of customer cars arrived in Australia today (2/12/15) with three more ships expected to arrive in the next few days.
Ford has already sold 4000 units and the pre-orders are expected to account for the entire 2016 supply. Which means those waiting o test drive before buying will need to wait until at least 2017 before their car arrives.
“We are simply overwhelmed and humbled by the reception to Mustang thus far, which is probably our closest equivalent to the Beatles first trip to Australia,” Ford President and CEO, Graeme Whickman said.
“The Mustang also punctuates a landmark year for Ford where we launched a huge number of new vehicles – including the Australian-designed and developed Everest SUV and Ranger – while investing more locally than any other automaker with more than $300 million in R&D alone.”
Since pricing was announced more than 20,000 Australians have shown interest in the Ford Mustang.
“Our Mustang story has been one of the core vehicles in all our activities this year as a halo for the brand. We put a Mustang Convertible on top of one of the key buildings in Circular Quay in Sydney next to the Sydney Opera House for New Year’s eve celebrations and the images of that car went around the world,” Whickman said.
Most of the interest has been in the 2016 Ford Mustang V8 GT model with 86% of people favouring the V8 over the Ecoboost. Similarly most people are looking at buying a Fastback over the convertible, with the split reflecting similar percentages to the V8 versus Ecoboost numbers.
CarShowroom.com.au looks forward to reviewing the 2016 Ford Mustang in the near future.
